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Bachelor of Multimedia (Hons) in Media Arts

 

 Qualification Bachelor's Degree
 Study mode
Full-time
 Duration
3 years
 Intakes
March, June, October
 Total tuition fee (local) RM 60,000


About 

This three-year Media Arts programme emphasises the creation of new forms of communication art enabled by computing technologies. The programme offers an inter/multidisciplinary approach to media creation that fosters individual exploration, experimentation and creative technologies practice. The word ‘media’ relates to mediums of communication; while ‘art’ emphasises the use of these mediums to create, express and challenge.

The course is conducted in an exciting environment where theories and practices can be challenged and ideas flow. The programme foregrounds experimental media creation and the results emerge in interactive systems, websites, games, installations, galleries, performances and sometimes public spaces. We strive to create socially and culturally relevant objects, experiences and spaces. Our graduates make significant contributions to the creative, cultural and multimedia industries.

Entry Requirements
  • Pass Foundation/Matriculation studies in related field from a recognised institution*; OR
  • Pass STPM or its equivalent with a minimum of Grade C (GPA 2.00) in any two (2) subjects; OR
  • Pass A-Level with a minimum of Grade D in any two (2) subjects; OR
  • Pass UEC with a minimum of Grade B in at least five (5) subjects inclusive of English; OR
  • Recognised Creative Multimedia Diploma or its equivalent with a minimum CGPA of 2.50**
     

*Candidates from non-related field may be admitted subject to a rigorous internal assessment process.

**Candidates with CGPA below 2.50 but above 2.00 may be admitted subject to a rigorous internal assessment process.

Curriculum

Core

>Year 1

  • Media Arts Design 1
  • Media Arts Design 2
  • Visual Programming
  • Digital Imaging Art
  • Computer Modelling
  • Internet Applications
  • Media Culture
  • Video Production
  • Multimedia Scripting and Authoring
  • Media Aesthetics

>Year 2

  • Media Arts Design 3
  • Media Arts Design 4
  • Interaction Design
  • New Media Technology
  • Real-time Expression
  • Generative Art and Design
  • Multimodal Interaction Design
  • Semiotic Studies
  • Sound Design 1
  • Media Anthropology
  • Internship

>Year 3

  • Media Arts Design Project 1
  • Media Arts Design Project 2
  • Media and Networking
  • Design Research
  • Art in Electronic Media
  • Media Law

Elective Modules

>Year 1

  • Contemporary Malaysian Art
  • Corporate Identity
  • Diagram Design

>Year 2

  • Project Management
  • Digital Audio and Video

University Subjects

>Year 1

  • Workplace Communication
  • Hubungan Etnik (Local)
  • Pengajian Malaysia 3 (International)
  • Tamadun Islam dan Tamadun Asia (Local)
  • Bahasa Melayu Komunakasi 2 (International)
  • Business and Entrepreneurship in Malaysia
  • Co-curriculum
  • Bahasa Kebangsaan A (Local)
  • Foreign Languages (Local and International)